Luther Automotive
Coach of the Year
Campaign duration
2017 - 2019
Capabilities
Events
Challenge
Luther Automotive was looking for a way to increase their brand positioning in the Twin Cities market while aligning with families.
Solution
Luther Automotive sponsored Star Tribune’s Prep Sports content. As part of their sponsorship, they were the sponsor of our “Coach of the Year” award. Nominations for the award were made through Luther Automotive’s Web site (the winners were chosen by Star Tribune’s sports reporters.)
