Comcast’s “Better Connected” Digital Equity Content Campaign
our work
Foundry425 recently put out a campaign with Comcast that centered on their work in digital equity.
Comcast wanted to bring awareness to the ways in which unequal access to technology and education impacts communities, and what they are doing about it.
The content campaign included multiple native articles on StarTribune.com that highlighted different aspects of digital equity, from rural broadband access to digital literacy education programs. The campaign also highlighted how Comcast is investing in these issues and making technology more accessible to marginalized groups.
We loved helping Comcast tell its story because it meant bringing attention to such a critical issue, and one that will only become more important in the future.