St. Cloud State University
it's time
Distribution
Rich Media Narratives
Social Media
Storytelling / Copywriting
Video
Websites
CHALLENGE
St. Cloud State University wanted to promote their It's Time initiative, a program designed to improve how the university works with its students, businesses, and the state of Minnesota.
SOLUTION
We crafted It’s Time: Redefining St. Cloud State University, a content marketing campaign that educates Minnesotans about St. Cloud State University's It's Time initiative. The campaign provides an inside look at the academic work that the university is doing in engineering and applied science, holistic health and wellness, education and leadership. It demonstrated their focus on their students and the student experience. Lastly, it showcased how the university benefits Minnesota (and beyond.)
Campaign
Topic #1 Liberal Arts
Topic #2 Education
Topic #3 Health and Wellness
Topic #4 Engineering
Topic #5 Public Affairs
Topic #6 Student Success
Topic #7 Teacher Scholars
Topic #8 Business
Topic #9 TMIT